
Saul Bass was born in 1920 in New York and is a legendary, widely acclaimed graphic designer with his career lasting over 40 years. His work is very influential and cleverly done and has influenced other current famous designers such as Kyle Cooper . He is mainly know for designing motion picture film posters, title sequences and corporate logos for some of the best films and directors ever lived such as Billy Wilder, Alfred Hitchcock and Stanley Kubrick and the films Spartacus, Vertigo and Goodfellas. Bass's designs of his logos were created in North America, such as the Bell System logo in 1969 and also the Continental Airlines 1968 and United Airlines 194 jet stream and tulip logo which resulted in becoming some of the most recognizable known. His work was so successful due to his designs, especially with his movie posters, being able to simplify and visually communicate key essential elements of the film to the audience to the point where it has been said that - "once you see the opening titles to a film that Saul Bass has done, you can walk out of the theatre because you know exactly what the film's about: he has shown you the entire thing in the first minute or so."
FILM POSTERS:

Saul Bass's design for the well known, very famous film Vertigo directed by Alfred Hitchcock
Saul Bass's design for the film Spartacus directed by Stanley Kubrick
LOGOS:
As you can see from the image above most of his own created logo designs are very popular and famous which have been used over a very long period and are well known to the public eye. His creative style is very cartoon like with bright bold colors used which result in a very eye catching, pop out style.
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